Samsung, HDTV
Market Share Leader


Consumer Demand Drives Broad Range of Offerings and Integration of Innovative Features in HDTV Line-up


Samsung Electronics enters 2008 as the global and US market leader in HDTV. Moreover, strong sales across its HDTV line catapulted it to the number one position from a revenue stand-point for the first time. The NPD Group - a recognized authority for reporting consumer buying behavior and product demand within the consumer electronics industry - reported Samsung as the No.1 brand in the U.S. for digital television sales in both units and dollars, commanding more than 18 percent and 23 percent market share, respectively, during the January to November 2007 period. Additionally, it is the best-selling flat panel and micro display brand in the country from a volume and revenue perspective. The consumer electronics icon has offered its newest lines of LCD, plasma, and DLP HDTVs for exhibition at the 2008 International Consumer Electronics Show, Samsung's HDTV lineup was on display at Booth #11033 during the International Consumer Electronics Show held at the Las Vegas Convention Center, January 7 through 10.
"Samsung continues to be dedicated to providing consumers with the best, most cutting-edge technology, blended with superb styling to suit their lifestyles,"said Tim Baxter, executive vice president of sales and marketing at Samsung Electronics America. "These numbers are purely a reflection of the fact that we're hitting the mark and consumers are voting for the Samsung brand in one of the hottest consumer spending categories."Ground-breaking SAMSUNG Phones Make U.S. Debut At CES 2008
Samsung Electronics showcased several of its groundbreaking, revolutionary global handsets at the 2008 International Consumer Electronics Show. These handsets made their U.S. debut at the show and exemplify cutting-edge technology and design innovation.
The Samsung SGH-i450 is a truly innovative music phone that offers a dual slider design and touch wheel music navigation. When the i450 slides up, the mobile phone supports powerful smartphone features with Symbian S60 OS. Running the Symbian S60 3rd Edition operating system, the i450 provides advanced download application and multitasking features in fast speed through HSDPA connectivity. When it slides down, the phone activates as a music player with touch wheel navigation which enables the users to control the multimedia menus easily. Moreover, metallic speakers supporting ICEpower£— amplifier developed by Bang & Olufsen£— offer superb sound quality to music phone users.
The Samsung SGH-G800, the world's first 5 megapixel camera phone with 3x optical zoom, is the answer for customers'needs to have the perfect digital camera and the multimedia mobile phone combined into one single device. A sleek camera phone, the G800 looks like a streamlined digital camera on one side and a fashionable mobile phone on the other side. The handset is equipped with advanced camera features such as face detection and Wide Dynamic Range (WDR), and also provides a very easy tool for sharing images and videos. Plus, the Samsung G800 offers professional video editing functions so that people can easily cut, paste, and edit their own films, and a mobile blogging feature helps users to upload to their favorite User Created Contents (UCC) site very easily. nw

Samsung Electronics comes up with its latest products at the CES.


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