Reform Business through 'Challenge CSI 326'

Samsung SDS Co. will target at 2.6 trillion won in sales for this year, up 15 percent from last year and net profit of 300 billion won. From early this year, a large project such as the next generation informatization project and other mega ones have been waiting in line for the company, along with delayed public projects ready to be completed, brightening the market prospect.
The basic management strategy is "differentiated management."Different from average years, different from others, especially rival companies, strengthen our own different factors(different from advanced companies) are what make up the management strategy.
The strategy also means that Samsung SDS would build its own service system in all areas of its operation including cooperation with subcontractors, in the area of R&D, and improvement of strategic businesses and organization.
Samsung SDS's management slogan is 'Challenge CSI 326.'C stands for creation, calling on efforts to challenge the business areas never attempted before. S stands for speed, meaning to speed up new work and reform. I is for innovation to do well the work in progress in a reformative manner. Number 3 means 300 billion won in operating profit and 26 stand for 2.6 trillion won in sales.
Samsung SDS has adopted, "First-Rate Global IT Company in 2010"as its mid-term vision. Under the vision, the company has decided to strengthen the five areas of its capacities such as lead capacity, technology capacity, development capacity, management capacity, and reform capacity. Through "Choice and Concentration"the company will further strengthen its core business areas that the company has fostered for sustainable growth.
In relation to u city, intelligence transportation system(ITS), geography information system(GIS), and home network will be developed with the company's own technologies and secure the capacity to realize the u city project. Samsung SDS will strengthen u city, engineering outsourcing and RFID as its own strategic businesses. The company will focus especially on the development of IT outsourcing, and system integration further and deeper. nw

CEO Kim In


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