'First-Class Management
by Creation of Customer Values'

LG Group Chairman Koo calls for making LG a world-class corporation surpassing 100 years of history

LG Group Chairman Koo Bon-moo appealed for creation of values recognized by customers.
Chairman Koo told those gathered at a New Year's meeting held at the LG Twin Tower in Yeouido that now is a time when LG should take the upper hand through creation of customer values.
Chairman Koo extended his appreciation to customers for loving LG and his executives and staff members for making their utmost, saying that "This year is a remarkable year for celebrating the 60th anniversary since we began to write a history of LG.
"The speed and scope of changes we will face ahead will be basically different from those of the past. From now, only rapidly corresponding to the changes is insufficient, so LG should take the lead in the changes of the future through first-class management aimed at spearheading customer values,"Chairman Koo said.
"We should create values customers recognize a step ahead of others. The starting point of the end is when we make efforts to search for what customers want with a passion and a determination, and the most remarkable moment for LG is when the group will surpass its limit to deliver more excellent values to customers,"he noted.
Second, Chairman Koo called for a thorough preparedness for a sustainable growth. "What do we adopt as our own strategies for ensuring sustainable growth's Are we fully prepared for securing capabilities's These are the questions we have to ask ourselves in this morning of a year marking our 60th anniversary, and one of the most important things managers, including CEOs, have to perform is to prepare plans for the future and translate them into actions,"he said.
Last, Mr. Koo urged his executives and staff members to develop a corporate culture so that they can go to his great length to display their creativity. "The reason we cannot spearhead changes is not because we do not know the direction, but because we work at a slower speed compared to the swifter pace of changes and bigger scope and lack creativity. We should establish a culture in which aggressive challenges and innovations are encouraged and those who learn them and grow during the process are recognized."Chairman Koo said. nw

LG Group Chairman Koo Bon-moo gives a message during a New Year's meeting at LG Twin Tower in Yeouido, Seoul.