KPS Launches
'Blue Ocean'Strategy
CEO Ham calls for competition to brace for market-opening

Korea Plant Service & Engineering sets out the so-called customer-oriented blue ocean strategy. KPS CEO-President Ham Yoon-sang said in his New Year's message KPS will offer customer-oriented solutions based on the blue-ocean strategy, saying that the strategy of uncontested market space is the long-sought means to explore growth engines.
CEO Ham issued a warning against management uncertainties surrounding the opening of the domestic maintenance market. "The government has left its options open over the introduction of competition in the power maintenance industry, but competition is becoming a matter of timing. He also urged his executives and staff members to enhance an international competitive edge and establish a creative corporate culture.
Reflecting on the past year, CEO Ham said, "The year 2005 was a fruitful year when our innovation activities reaped good results in such diverse areas as customer satisfaction, knowledge management, social contribution and quality control to enhance our company's profile and our company has secured enough time to brace for competition on top of government support.
The achievements KPS has made so far indicate its strength and standing in the maintenance sector, a key area of the power industry, Ham said.
The KPS president has expounded priority tasks during 2006 - customer-oriented management, boosting international competitiveness, innovation, and creation of a flexible, creative corporate culture.
He cited a stable labor-management relationship and an improvement of employees'welfare as preconditions for implementing the priority tasks without a hitch.

Corporate innovation
KPS was founded in 1974 as subsidiary of the Korea Electric Power Corp. (KEPCO) in charge of maintenance services for power and industrial plants throughout Korea with a cumulative output of 60 million kW.
Anchored by KPS President-CEO Ham who took office in April 29, 2005, the company is now committed to making every effort to leap into a one of the world's leading maintenance companies.
The company was set up for the purpose of offering efficient maintenance services for power facilities essential for national economy. KPS has been endeavoring to enhance the people's living standard with focus on development of technology and human resources. Additionally, it has also been making efforts to raise the level of Korea's technology for the maintenance of power facilities. Thanks to these efforts, KPS has become the No. 1 power plant maintenance company in Korea and has begun to export maintenance technology to foreign nations. Against this backdrop, KPS was also selected as the best company in public service at the "Korea Human Resources Management Award,"singled out as the "Excellent Quality Competitiveness Enterprise"for six consecutive years coupled with the "National Quality Management Award"and awarded the grand prize in labor-management relations at the "Korea Management Reform Award."The level of Korea's maintenance technology for hydro, thermal and nuclear power plants has reached an equal level with other advanced countries. Considering the fact that Korea has so many different types of power plants designed by other countries, current technological independence is an amazing achievement.
KPS is committed to making more efforts to provide technical services for foreign customers, while playing a leading role in domestic maintenance industry on the basis of accumulated maintenance technology and know-how.
KPS has been polishing its name value in overseas markets continuously by successfully carrying out projects from many countries all over the world.
For instance, in 1982, it began the maintenance project in overseas market with the South P/P project in Baghdad, Iraq. It paved the way for the company's continued success in projects in Guangdong, China, Philippines and Saudi Arabia. Other projects in foreign nations include operation and maintenance of GMR diesel power plant in India, Bayswater and Eraring thermo power plant in Australia, and test operation for Termonorte thermo power plant in Brazil. Recently, KPS also got orders for Q&M construction at Chanderiya thermo power plant in India.
KPS President Ham has made strenuous efforts to encourage innovation within the company by looking around offices across the nation and presiding over forums on innovation in the presence of field employees. nw

KPS CEO-President Ham Yoon-sang